Google Cloud Next 2025: Complete Guide

The Google Cloud Next conference for 2024 promises to be a significant event for professionals in the cloud computing, IT, and software development sectors. Here's a detailed overview of the conference, including location, dates, session types, speakers, and other vital information to help you decide whether to attend.

Google Cloud Next is an annual conference hosted by Google Cloud. It serves as a platform for Google Cloud to showcase its latest products, technologies, and innovations to developers, IT professionals, and businesses. The event includes keynote presentations, technical sessions, hands-on labs, and opportunities for networking and collaboration.

Location and Dates

• Venue: The conference will move from its previous location in San Francisco to the Mandalay Bay Convention Center in Las Vegas.
• Dates: Scheduled for April 9-11, 2024.

Sessions

With more than 400 sessions, Google Cloud Next 2024 has something for everyone. 

The keynote speech, Fast. Simple. Cutting Edge. Pick three., led by Chloe Condon and Richard Seroter of Google, focuses on simplifying modern software development through AI. The session targets developers, emphasizing the adoption of cutting-edge technology and Google's approaches to innovation in software development.

In the opening keynote, The New Way To Cloud,  Thomas Kurian, CEO of Google Cloud, look at how organizations globally are leveraging innovative solutions to drive change, boost efficiency, empower employees, engage customers, and fuel growth. We expect exclusive insights into AI breakthroughs and inspiring success stories from customers and partners, aiming to equip attendees with the knowledge to tackle real-world challenges and thrive in the transformative AI era.

Google Cloud Next will have session tracks focused on:

• AI and ML
• Application Developers
• Infrastructure Architecture and IT Operators
• Data Analysts, Data Scientists, Data Engineers
• Database Professionals
• DevOps, ITOps, Platform Engineers, SREs
• IT Managers and Business Leaders
• Productivity and Collaboration
• Security Professionals

Speakers

The Google Cloud Next 2024 conference features a lineup of high-profile speakers from Google Cloud including:

• Thomas Kurian, CEO, Google Cloud
• Adaire Fox-Martin, President, Google Cloud Go-to-Market, Google Cloud
• Amin Vahdat, VP & GM, ML Systems and Cloud AI, Google Cloud
• Carrie Tharp, VP, Strategic Industries, Google Cloud
• Aparna Pappu, VP & GM, Google Workspace, Google
• Kevin Ichhpurani, VP, Global Partner Ecosystems & Channels, Google Cloud
• Kristina Behr, VP, Product Management, Google Workspace Collaboration, Google
• Richard Seroter, Chief Evangelist, Google Cloud
• Sunil Potti, VP & GM, Cloud Security, Google Cloud
• Kevin Mandia, Mandiant CEO, Google Cloud
• Priyanka Vergadia, Staff Developer Advocate, Google Cloud
• Nenshad Bardoliwalla, Director, Product Management, Vertex AI Platform, Google Cloud

Who Should Attend

Google Cloud Next is designed for a wide audience, including:

• IT professionals and managers.
• Software developers and architects.
• Cloud engineers and consultants.
• Business leaders looking to leverage cloud technologies for growth and innovation.

Accommodations

Attendees should consider staying near the Mandalay Bay Convention Center to minimize travel times and maximize networking opportunities. Las Vegas offers a wide range of accommodations, from luxury hotels to budget-friendly options. Early booking is advisable due to the high demand around major conferences.

Official hotels for the event, secured by Google, include:

Mandalay Bay Resort & Casino
Rate: $258
Nightly Resort Fee: $39

Delano Las Vegas
Rate: $288
Nightly Resort Fee: $39

MGM Grand
Rate: $158 - $168
Nightly Resort Fee: $34

The Signature at MGM Grand
Rate: $198
Nightly Resort Fee: $34

Park MGM
Rate: $138
Nightly Resort Fee: $34

Luxor Hotel & Casino
Rate: $58 - $78
Nightly Resort Fee: $34

New York-New York Hotel & Casino
Rate: $138
Nightly Resort Fee: $34

Aria Resort & Casino
Rate: $258
Nightly Resort Fee: $39

Vdara Hotel & Spa
Rate: $188
Nightly Resort Fee: $39

Google has negotiated the rates at these hotels. Rooms can be booked during the Google Cloud Next registration process.

Pricing

The Google Cloud Next 2024 event offers a full conference pass at an early bird rate of $999. Once this promotion ends, the standard registration fee will be $1,999. This pass provides three days of live, onsite access, including all keynotes, over 500 breakout sessions, exclusive product roadmap sessions, and access to more than 300 ecosystem partners. For more details on pricing, please visit the official page here.

Additional Information

• The conference emphasizes not only the technological aspects but also diversity, equity, and inclusion (DEI) within the tech community.
• Attendees are encouraged to familiarize themselves with the event's terms of service and code of conduct to ensure a safe and productive environment for all participants.

For more detailed information, including updates on sessions, speakers, and specific activities, visit the official Google Cloud Next website.

The shift of the venue to Las Vegas from San Francisco is part of a broader trend among tech companies seeking new locations for their major events, possibly due to various logistical and economic considerations​​.

This summary provides a comprehensive overview of the upcoming Google Cloud Next conference, aimed at helping potential attendees make an informed decision. Whether you're a developer, IT professional, or business leader, Google Cloud Next 2024 offers valuable insights and networking opportunities in the ever-evolving cloud computing landscape.

Google Cloud Next 2023 Product Announcements

Many of last year's announcements involved generative AI, the technology behind ChatGPT and other tools that have taken the world by storm over the past year. Some of the top announcements of the year include:

• PaLM 2 & Codey: PaLM 2 is Google's primary Large Language Model (LLM) offering. At Google Cloud Next 23, Google Cloud CEO Thomas Kurian announced "We’re updating PaLM 2 to 32k context windows so enterprises can easily process longer form documents like research papers and books". In addition, Codey - Google's coding assistant based on PaLM 2 was upgraded, enabling a ~25% improvement in quality for many supported languages.
• To better support organizations that need to run workloads at the edge or in their data center, Google Distributed Cloud (GDC) will allow customers to rundata workloads and AI anywhere through integrations with Vertix AI and AlloyDB Omni.
• A new Cross-Cloud Network platform will enable Google customers to secure and connect applications across clouds. It is designed to enable customers to access Google services from any cloud, reducing network latency by a reported 35%.
• Compute Engine A3 is a new type of virtual machine powered by Nvidia 100 GPUs. These machines are purpose-built to train and serve Large Language Models and Generative AI workloads. 
• Cloud TPU (Tensor Processing Unit) v5e was announced. This is the most versatile and cost-efficient AI accelerator available, lowering the cost for AI training and inference for Google Cloud customers.
• New premium version of GKE (Google Kubernetes Engine) known as "GKE Enterprise". This new version incorporates Cloud TPU enabling multi-cluster horizontal scaling for machine learning and AI workloads.
• AlloyDB Omni is a new downloadable edition og the AlloyDB database. It can run anywhere, even on a laptop - as well as on Google Cloud, AWS, Azure, or on the new Google Distributed Cloud.